While wintertime may not seem like a booming season to promote your self storage business, you might be surprised at some of the possibilities to boost your marketing plan! Let’s take a look at the top 4 self storage promotion opportunities you can take advantage of during this time of year:
Store Those Summer Items
As the seasons change, so do our wardrobes and storage needs. All those pairs of shorts and sets of beach chairs need a place to stay for the winter! You can use this opportunity to remind customers that self storage can take care of their seasonal needs.
Stash the Decorations
From Halloween to Thanksgiving and finally Christmas, the last few months of the year bring quite a bit of rotating decor with them. It’s highly likely that your potential self storage customers don’t have the adequate attic or closet space to accommodate all the cheery wreaths and spooky plastic pumpkins, so offer them a temporary (or potentially long term) solution with your storage facility.
We’ve all experienced the rush of endorphins that follows when we make grand resolutions at the start of the New Year. What better way to kick off January than with a clean house free of clutter? For those items that your customers just can’t bear to part with permanently, self storage can be their helpful solution.
Boat and RV Storage
It’s pretty unlikely that your potential clients will be riding jet skis behind their boats on ice or trekking across the country when there’s snow on the ground! Consider creative ways to present self storage to boat and RV owners, such as implementing relocatable storage systems into your facility.
All in all, there are a variety of ways you can help your self storage customers during the winter months! Don’t hesitate to think outside the box and address your clients’ unique and particular storage needs. You’ll quickly see the benefits when you focus on the customer and have the ideal solution to their storage needs.